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Running a florist business has taught me far more than I expected — from pricing and boundaries to knowing when to say no and when to let the business evolve.

I thought I had prepared myself for starting a florist business. What I wasn't prepared for was how much the early days of OBF would teach me.

Can you put fresh flowers in the fridge? Learn why professional flower coolers are different from household refrigerators, and what to consider before chilling your bouquet.

Not all cut flowers behave the same way. From tulips that keep growing to lilies that slowly open and hydrangeas that love a drink, discover what makes different flowers unique — and what to expect as your bouquet changes over time.

Wondering where to put your fresh flowers at home? Learn how sunlight, heat, airflow and fruit can affect your blooms — and how to choose a better spot.

Discover five common flower-care mistakes that could be shortening the life of your fresh blooms — and simple ways to avoid them.

A drooping flower doesn't always mean it's dying. Here's what your flowers may be trying to tell you.

Fresh flowers don't need complicated care. Here's what to do when you first bring them home, from wrapping and stem cuts to finding the right spot.

Fresh flowers don't last forever, but a little care can help you enjoy them for much longer. Here's what I do as a florist to keep fresh blooms hydrated, healthy and looking their best.

What happens when you share floral inspiration photos with your florist? Discover how OBF interprets the colours, mood, shape and overall feel you love to create an original arrangement in our signature style.